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Restaurant Marketing

Loyalty Program Can Help You Retain Customers
May 26, 2017

An online loyalty program could be key to helping you keep customers coming back. If your restaurant business has been flagging, then setting up a loyalty program as part of your restaurant online ordering system could be the perfect solution. The Basics of an Online Loyalty Program What is an online loyalty program? Loyalty programs are often provided to reward customers that make frequent purchases. Coupons, special offers, and other promotions are given to the customers that have signed up for the program. These rewards are typically received after making a specific number of purchases or based on the number of visits to a location. The Power of Building Customer Loyalty Why should you use a loyalty program? These programs help to build trust and, as the name implies, loyalty. Customers are more likely to continue visiting your restaurant. Unlike traditional coupons, these rewards programs have been shown to help increase sales. On average, customers spend 46% more when shopping at a business with a loyalty program. They allow you to establish a solid customer base. This results in repeat business, which can make the difference between success and failure for a restaurant. Setting Up Your Online Rewards Program How can you set up your own loyalty program? There are dozens of restaurant online ordering platforms that include loyalty programs. Many of these ordering platforms allow you to analyze data, so you can view the return on investment. The process for creating your loyalty program is relatively easy. When combined with an online ordering system, you can maximize your online exposure, reach more potential customers, and establish a loyal customer base. If you want to increase sales and return business, start setting up your online loyalty program today

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